A CRM where no customer falls through the cracks
All your customers and deals in one place — and no enquiry gets lost
Sapphire CRM keeps everything on the customer record: the company and its contacts, enquiries, deals, calls, meetings, emails and campaigns. Every enquiry has an owner and a next step. AI staff keep the records tidy, find duplicates and remind you whom to get back to and when, and you see what stage every deal is at.
Sales should not depend on a manager's memory and spreadsheets
Money slips away quietly: an enquiry sits unanswered, a deal is stuck, and the customer's history is scattered across email, messengers and spreadsheets.
Enquiries have no owner
A new enquiry comes in, but nobody is responsible for the next step. A week later, nobody remembers it.
The pipeline drifts from reality
On paper the deal is still “in progress”, but in reality it was forgotten long ago. The sales forecast turns into guesswork.
The customer's history is in pieces
Sales, support and management each see a different version of what was promised, what was sent and what was agreed.
The customer, the work and the result on one record
A manager opens the record and immediately sees who the customer is, what was promised, what was sent and what to do next. The owner sees the same across the whole team.
Companies, contacts and roles
Companies, the people in them and who does what: who decides, who pays and who you talk to every day.
Enquiries, deals and stages
Clear sales stages and an owner for every deal. You see what stage each deal is at and who is handling it.
Tasks, calendar and My Day
Calls, meetings and tasks in the team's shared calendar. Each morning, everyone opens My Day and sees what needs doing today.
Campaigns, reports and a clean base
Email and SMS campaigns, sales reports and which campaigns bring in customers. Duplicates and mailing consents stay under control.
AI keeps the customer base in order, and people stay accountable
The AI staff member works with your real customers and deals, not with copies in a chat. It can do no more than you allow, emails can stay as drafts for review, and every action it takes is recorded. Already using ChatGPT or Claude? You can connect them to your customer base with exactly the rights you grant.
Tidies up customer records
Fills in customer records from the information it is allowed to see and puts together a short brief before a call or a meeting.
Reminds you about the next steps
Creates tasks and reminders, moves deals to the next stage where you allow it, and prepares emails to customers.
Keeps the base clean
Finds duplicates, missing details and records nobody has touched for a long time.
Prepares reports
Builds sales and campaign reports from current figures and carries out only the steps you have allowed.
The Sapphire I.C.D.S. core and Sapphire CRM
The core is a multilingual website and AI staff. Sapphire CRM adds the work with customers: enquiries, deals, tasks, emails and campaigns. The licence is perpetual, with 6 months of updates and support included. Prices are on the Pricing page.
Sapphire I.C.D.S. Core Platform
The base for a multilingual business website: pages, menus, articles, news and AI staff in one system.
Sapphire CRM
Customers, deals, tasks and sales reports in one place. Your team sees every customer from the first enquiry onwards.
Show us where customers slip away
Describe where your enquiries come from, who handles them and where customer history lives today: in email, in spreadsheets or in a manager's head. We will suggest how to bring it all into one system, what the AI staff can take over and what it will cost.